Staying put isn’t the 24 Kilates way of life. We need to move forward, look for new challenges and join forces with the best brands in the World. A good example of this policy is the launch of the Tio Pepe exclusive pack. As many of you would know already, Tio Pepe is the leading brand in the Fino (sherry wine) market among the planet and it adds to our Asics gel Saga a classy and very Spanish touch. 24 Kilates and Tio Pepe offers in store exclusive only 60 packs . One custom 24Kts Tio Pepe bottle in a really nicely designed box and the Asics gel Saga is the treasure 60 fortunate people will recieve. For those who don’t know, let us give you a bit of background on our associate. Gonzalez Byass is situated in the city of Jerez, Andalusia, in the heart of the D.O.Jerez (known as the triangle of Jerez) which is made up of three cities, Jerez de la Frontera, El Puerto de Santa Maria and Sanlucar de Barrameda. Gonzalez Byass was founded in Jerez in 1835 by Manuel Maria Gonzalez. At the young age of 23 he decided to dedicate himself to the production and commercialisation of Sherry wines and spirits. In 1844 the first barrels of Tio Pepe were exported to London. Tio Pepe being named in homage to the uncle of the founder, José Ángel. Then in 1855 the company’s UK distributor Robert Blake Byass was made a partner in order to strengthen links with the UK, the number one market for Sherry wines. However nowadays the company in controlled by the Gonzalez family, now in its fifth generation. Pure dedication and almost 2 centuries of experience Gonzalez Byass’ fino wine Tio Pepe is the world’s best selling fino and has become a Spanish icon. An elegant and authentic wine to be enjoyed with various types of cuisine. Good food tastes better with Tio Pepe.
